Sales Objection Response (Too Expensive)

Name: Textglow
Author: Textglow

GmailConfident ToneTone Shift

Before (Original)

Hi, thanks for your feedback about the pricing. I understand that budget can be a concern and we do have different options available. Our pricing reflects the quality and features we offer. We could potentially discuss a discount depending on the situation. Let me know what you think.

After (TextGlow Rewrite)Confident

Hi Yuki — fair point, let's talk about the math. At $800/month, you're paying $26/day. Based on what you told me about your team spending 3 hours a week on manual reporting, that's roughly $4,000/month in labor cost. If we cut that in half — a conservative estimate — you're at 5:1 ROI in month one. Does that framing change the picture? Happy to build out a full ROI model for your CFO.

What Changed

1Reframed price as an investment by quantifying the cost of the problem it solves
2Used the prospect's own numbers (3 hours/week) to make the case — not generic claims
3Offered to build a CFO-facing ROI model, elevating the conversation and the salesperson's role